Rheumatologists spot speed bumps, opportunities
While social media can be a beneficial marketing tool, it is important for rheumatologists to address the proper ways to use this outreach both inside and outside the workplace through a specific media policy
For many practices, the benefits of social media—connecting with patients and exchanging ideas with colleagues—outweigh the risks, says R. Swamy Venuturupalli, MD, FACP. If rheumatologists set strategies for engagement and help shape the conversations, social media can be leveraged for research, community outreach, patient support and more…
Social media presents an opportunity to enhance the visibility of your practice, connect clinical staff with patients, and to create a network outside the walls of your clinic.