Using social media goes beyond self-promotion, says David Deutsch. “If you can give prospective patients something that changes their lives, they will care about you.” A few thoughts on social media and rheumatology practices…
The ACR & Simple Tasks Announce First-Ever Rheumatic Disease Awareness Month
Until now, rheumatic diseases have never had a unified national health observance to bring stakeholders—physicians, patients, patient advocacy groups, government, pharmaceutical companies and the public—together. This September, the ACR and Simple Tasks are launching Rheumatic Disease Awareness Month to improve the public’s understanding and awareness of the symptoms, risk factors, treatment options, personal and economic impact, and lifestyle and healthcare challenges associated with rheumatic disease…
ACR launches its First Public Relations campaign
Many of us have experienced that look—confusion—when you tell someone that you work in rheumatology. It happens at dinner parties, in line at the grocery store, and during conversations on airplanes. The look can open the door to conversations about rheumatology. However, when the influential people whose decisions affect our specialty don’t know who we…