More than two decades ago, Charles King, MD, was completing his final year of residency in internal medicine, fairly confident he was headed for a career in gastroenterology. Then he took a rotation in rheumatology. The rest, as they say, is history. “It’s a complicated field, and it requires a balance of left brained-ness and…
Building relationships with your referring physician pool and their staff should increase the number of quality referrals you receive. Rheumatologists and health professionals should personally introduce themselves to referring doctors in the community. Networking and increasing involvement within the community also builds your reputation and markets your services. Existing patients play a significant role because word of mouth is a powerful tool for referrals to your practice.